February 21, 2025

21 AI Applications for Business Growth -2025 Edition

Medha Mehta
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AI can feel like a vast ocean—understanding how to leverage it for business growth is a million-dollar question. With countless options, applications, and software available, it can be overwhelming to know where to start. And then there’s the budget: Will AI drive up costs while boosting efficiency and delivering long-term benefits, or can it help reduce overall expenses?

If you’re asking these questions, you’re in the right place. In this article, we’ll explore how to use AI in business to boost growth and scalability, focusing on its practical usage. We’ve also included 21 ready-to-use AI applications along with their costs to help you estimate your budget more effectively in 2025. Let’s dive in.

AI Applications For Customer Service

Leveraging AI for business growth allows companies to offer superior customer service while reducing costs. Here are some of the key benefits of leveraging AI for business growth in your customer service strategy.

  • Reduce the labor cost in customer service
  • Get 24*7 support in multiple languages 
  • Eliminate infrastructure and software costs required in the CX department
  • Get AI-generated conversation insights and recommendations
  • Automated CSAT score, reducing reliance on customers to fill the manual survey forms
  • Sentimental analysis
  • Handle seasonal peaks and unexpected spikes in demand
  • Eliminate the cost of hiring and training customer service reps

Practical Applications of using AI for customer service

1. Crescendo.ai

screenshot of Crescendo.ai - an all-in-one customer service outsourcing solution with AI and 3,000+ human agents

Crescendo.ai is an all-in-one customer service outsourcing solution with AI and 3,000+ human agents. They offer 24/7 omnichannel global customer service across 50+ languages through chatbots, voice assistants, and email support.

Its predictive AI allows businesses to deflect common, repetitive queries through AI-based self-service options while ensuring that more complex issues are intelligently routed to human agents. The unique thing about Crescendo is that you don’t need to hire support representatives; it is all included in the package.

Crescendo handles the entire process—from training bots and implementing AI to providing conversation summaries, actionable insights, sentimental analysis, automated CSAT scoring, smart categorizations, and more.

Best for: Businesses that want to outsource their entire customer support to leverage AI and human expertise. 

Pricing: A flat fee of $2.99/per resolution, which is at least 20% lower than other solutions. Everything is included in this fee without any hidden costs.

2. HubSpot Service Hub

HubSpot Service Hub is a powerful customer service software that leverages AI to streamline support operations and enhance customer experiences. It offers a range of tools, including AI-powered chatbots, knowledge base management, ticketing systems, and customer feedback surveys—all integrated seamlessly with HubSpot’s CRM platform.

The AI features help automate routine tasks, such as ticket routing and response suggestions, enabling support teams to focus on resolving more complex issues. Additionally, Service Hub provides insightful analytics and reporting tools to help businesses track customer satisfaction, identify trends, and improve service strategies.

Best for: Businesses looking for an AI-based customer service tool for their existing customer support team to improve customer engagement.

Pricing: Starts at $90/agent/month for basic tools, with more advanced AI features available in higher-tier plans. Please note that it charges onboarding for a fee of $3,500.

3. Forethought.ai

Forethought.ai is an AI-driven customer support platform designed to optimize ticket resolution and enhance productivity. It uses advanced natural language processing (NLP) and machine learning to automate issue classification, suggest solutions, and assist agents with relevant information in real-time. Forethought also provides valuable analytics, helping businesses refine support strategies and improve response times.

Best for: Businesses aiming to boost customer support efficiency with AI and real-time agent assistance.

Pricing: Custom pricing based on business needs and the scale of implementation.

Use of AI for Software Development

Businesses are increasingly leveraging AI to streamline and enhance the software development process. AI-powered coding tools can write, review, and optimize code, making development faster, more efficient, and less prone to human error. Here are the benefits of using AI for business growth when used for coding. 

  • Accelerate Development Cycles: AI can auto-generate code snippets, reducing time spent on routine tasks.
  • Reduce Human Error: AI-powered code reviews catch errors and suggest improvements.
  • Automate Bug Detection: Early detection of bugs and vulnerabilities improves software quality.
  • Improve Code Quality: AI offers suggestions to optimize code for performance and readability.
  • Assist Non-Technical Teams: Low-code and no-code platforms powered by AI enable non-developers to build applications.
  • Enhance Team Productivity: AI automates repetitive tasks, allowing developers to focus on creative problem-solving.
  • Cost-Effective Development: Reduces the need for extensive manual coding and QA testing resources.

Practical Applications of Using AI for Coding

4. GitHub Copilot

screenshot of GitHub Copilot - an AI-powered code completion tool

GitHub Copilot is an AI-powered code completion tool developed by GitHub and OpenAI. It provides real-time code suggestions as you type, supporting various programming languages and frameworks. It can suggest entire functions, repetitive code patterns, or even help with writing tests.

The AI model is trained on vast amounts of open-source code, allowing it to offer relevant recommendations, improve productivity, and help developers write cleaner code faster. It also helps reduce the time spent on boilerplate code and documentation.

Best for: Developers looking for real-time coding assistance and faster project execution.

5. Tabnine

Tabnine is an AI-powered code completion tool that supports multiple programming languages and integrates seamlessly with popular IDEs like Visual Studio Code, IntelliJ, and JetBrains. It uses machine learning models to offer context-aware code suggestions, making development faster and more accurate.

Its team-based AI training allows businesses to customize code predictions based on their internal coding patterns, helping improve team consistency and productivity.

Best for: Development teams that need personalized AI coding assistance and custom suggestions based on internal codebases.

Pricing: Free for basic usage, with advanced plans starting at $39/user/month.

6. Amazon CodeWhisperer

Amazon CodeWhisperer is an AI coding companion designed for developers building on AWS. It provides code recommendations tailored to AWS APIs, libraries, and best practices, significantly accelerating development for cloud-native applications.

It offers real-time suggestions, security scanning, and AI-powered code reviews to help ensure code quality and compliance with industry standards.

Best for: Businesses and developers working with AWS services who want seamless AI-powered coding assistance.

Pricing: Custom.

How Businesses Use AI for SEO Optimization

Businesses can achieve substantial organic growth by using AI-powered SEO tools. AI can improve search engine rankings, drive organic traffic, and optimize their digital presence. 

Here are some key benefits of using AI for SEO:

  • Automated Keyword Research: Discover relevant keywords with higher search potential and lower competition.
  • Content Optimization: Get AI-driven recommendations for improving content relevance, structure, and readability.
  • Competitor Analysis: Track and analyze competitor SEO strategies for better positioning.
  • Technical SEO Audits: Automatically detect and fix issues like broken links, slow page speed, and mobile optimization errors.
  • Predictive SEO Insights: Forecast changes in search trends and algorithm updates.
  • On-Page SEO Suggestions: Real-time optimization tips for headings, meta descriptions, and keyword usage.
  • Improved Search Rankings: Increase organic traffic and visibility on search engines.

Practical Applications of Using AI for SEO

7. SEObotAI

SEObotAI is a fully autonomous SEO and writing platform. It identifies high-performing keywords relevant to your niche, providing valuable insights into search volume and competition. Then, it automatically produces SEO-optimized articles tailored to your target audience and publishes them to your CMS, increasing organic traffic without manual effort. It supports content creation in over 50 languages, enabling you to reach a global audience.

Best for: Startups, small businesses, and busy founders seeking a hands-off, AI-driven solution to manage and improve their SEO strategies.

Pricing: Subscriptions start at $99 for 20 articles/month.

8. Clear scope

screenshot of Clearscope.io - an AI-driven content optimization platform

Clearscope.io is an AI-driven content optimization platform designed to improve SEO performance through advanced keyword research and content grading. It provides recommendations for relevant keywords, content length, readability, and structure based on top-performing search results.

Clearscope’s intuitive interface makes it easy for writers and marketers to create content that aligns with SEO best practices, helping businesses drive more organic traffic and improve content quality.

Best for: Marketing teams and content writers focused on improving search rankings through optimized, high-quality content.

Pricing: Two plans costing $189/mo., and $399/mo. Custom pricing is available for larger organizations.

9. MarketMuse

MarketMuse is an AI-powered SEO and content planning tool that helps businesses create data-driven content strategies. It offers topic research, content gap analysis, and SEO-driven content briefs.

MarketMuse uses AI to analyze competitors' content and suggest topics, subtopics, and keywords that help businesses rank higher on search engines. 

It also provides content scoring based on SEO best practices and competitive benchmarks.

Best for: Enterprises and content-heavy businesses looking for advanced SEO strategy planning and content optimization.

Pricing: Free trial available, with three paid plans costing $99/mo., $249/mo. And $499/mo., with various features. 

AI for Marketing Insights and Growth

Businesses can use AI for growth by gaining deeper customer insights, personalizing marketing campaigns, and optimizing overall strategy for better ROI. 

Here are some key benefits of using AI for marketing:

  • Enhanced Customer Insights: Analyze customer behavior, preferences, and trends for more targeted marketing.
  • Predictive Analytics: Forecast customer actions and market trends to optimize campaign performance.
  • Personalized Campaigns: Deliver tailored messages to different audience segments for higher engagement.
  • Automated Content Creation: Generate social media posts, emails, and ad copy automatically.
  • Real-Time Performance Tracking: Get instant feedback on marketing campaigns and make data-driven adjustments.
  • Optimized Ad Spend: Automatically adjust bidding strategies and targeting for better ROI.
  • Improved Customer Segmentation: Use AI to create highly refined audience segments for precise targeting.

Practical Applications of Using AI for Marketing

10. HubSpot Marketing Hub

screenshot of HubSpot Marketing Hub - an AI-powered marketing automation platform

Image source: Hubspot

HubSpot Marketing Hub is an AI-powered marketing automation platform designed to help businesses streamline their inbound marketing efforts. It offers advanced features such as AI-driven customer segmentation, email personalization, content optimization, and predictive lead scoring.

The platform also provides powerful analytics tools that help marketers understand customer behavior, track campaign performance, and generate actionable insights. 

Best for: Businesses seeking an all-in-one AI-powered marketing automation tool to optimize inbound strategies and customer engagement.

Pricing: It has two plans costing $800/month and $3,600/month. 

11. Crimson Hexagon (Now Brandwatch Consumer Research)

Brandwatch Consumer Research is a powerful AI-driven platform that uses machine learning and natural language processing (NLP) to analyze social media conversations, customer feedback, and online trends. It helps businesses uncover customer sentiment, track brand perception, and identify market trends. It’s particularly valuable for social listening and competitive analysis.

Best for: Brands that want to leverage AI for deep social listening, sentiment analysis, and market research.

Pricing: Custom pricing based on business needs and data requirements.

12. Persado

screenshot of Persado-an AI-powered marketing language platform

Image source: Persado

Persado is an AI-powered marketing language platform that uses natural language generation (NLG) to optimize marketing messages. It analyzes customer data to craft the most effective subject lines, calls to action, and ad copy, enhancing engagement and boosting conversion rates. The AI tailors messaging based on emotional triggers and audience preferences, ensuring that marketing campaigns resonate with the target audience. 

Best for: Businesses looking to optimize their marketing language and improve conversion rates through personalized, AI-driven content.

Pricing: Custom pricing based on campaign volume and business requirements.

AI for Employee Training and Development

Businesses are increasingly using AI-backed training tools to enhance employee development, streamline learning processes, and personalize training programs. These platforms use artificial intelligence to assess employee performance, identify skill gaps, and deliver customized learning experiences. 

Here are some key benefits of using AI for employee training:

  • Personalized Learning Paths: Tailor training programs based on individual employee needs, skills, and learning pace.
  • Automated Skill Assessment: Identify knowledge gaps through AI-driven assessments and suggest relevant courses.
  • Interactive Learning Experiences: Use AI-powered simulations, quizzes, and gamification to increase engagement.
  • Real-Time Feedback and Insights: Provide instant performance feedback to help employees improve continuously.
  • Cost-Effective Training: Reduce the need for in-person trainers and physical materials.
  • Scalable Training Solutions: Train large teams simultaneously, regardless of location.
  • Improved Knowledge Retention: AI adapts learning material to suit different learning styles for better retention.

Practical Applications of Using AI for Employee Training

13. Docebo

Docebo is an AI-powered learning management system (LMS) that helps businesses create personalized and scalable employee training programs. Its AI algorithms analyze user behavior to recommend relevant learning materials and automatically assign courses based on an employee’s role, performance, and skill gaps.

It also offers features like gamification, social learning, and advanced reporting to track progress and measure training effectiveness.

Best for: Medium to large businesses seeking personalized learning experiences and performance-based training recommendations.

Pricing: Custom pricing based on company size and specific feature requirements.

14. EdApp

EdApp is a micro-learning platform that uses AI to deliver personalized training content in bite-sized modules. The platform offers gamified learning experiences, real-time quizzes, and adaptive learning paths, making training more engaging and effective.

It also features built-in analytics to track employee progress and identify areas for improvement, helping businesses optimize their training strategies over time.

Best for: Businesses looking for mobile-friendly, on-the-go training solutions with personalized learning paths.

Pricing: Free plan available for small teams, with advanced features starting at $5/user/month.

15. LinkedIn Learning

LinkedIn Learning is an AI-driven educational platform that offers personalized course recommendations based on user behavior, job roles, and skill gaps. It covers a wide range of topics, including leadership, project management, and technical skills.

The platform integrates seamlessly with LinkedIn profiles, allowing businesses to track employee learning progress and offer tailored learning paths aligned with career development goals.

Best for: Businesses that want to provide employees with access to a vast library of professional development courses.

Price: LinkedIn Learning costs $39.99 per month or $239 per year.

AI for Video Generation

Businesses are increasingly turning to AI-powered video generation tools to create high-quality content quickly and cost-effectively. These tools can automate video production, personalize content at scale, and streamline marketing efforts. By leveraging AI for video creation, businesses can boost engagement, enhance brand storytelling, and significantly reduce production costs.

Here are some key benefits of using AI video generation tools for business growth:

  • Cost-Effective Video Production: Eliminate the need for expensive filming equipment, actors, and production teams.
  • Faster Content Creation: Generate videos in minutes instead of days or weeks.
  • Personalized Video Content: Easily customize videos for different audiences or customers.
  • Enhance Marketing Reach: Quickly produce engaging video content for social media, ads, and emails.
  • Multilingual Support: Create videos in multiple languages to target global audiences.
  • Consistent Branding: Automate brand assets and messaging across all videos.
  • Increase Engagement: Video content generally results in higher user engagement and better conversion rates.

Practical Applications of Using AI for Video Generation

16. Synthesia

Synthesia is an AI-powered video creation platform that allows businesses to produce professional videos using AI avatars and voiceovers. Without the need for cameras, actors, or studios, users can generate videos by simply inputting text scripts, which the AI turns into realistic spoken video content.

It supports over 120 languages, making it ideal for global communication and localization. Synthesia is particularly effective for creating training videos, product demos, and corporate announcements.

Best for: Businesses looking to create professional, multilingual corporate videos without the need for live recordings.

Pricing: Starts at $18/month per user for basic video creation, with custom pricing for enterprise solutions.

17. Pictory

screenshot of Pictory - an AI-powered video editing and creation tool

Pictory is an AI-powered video editing and creation tool that transforms long-form content, such as webinars or blog posts, into engaging short videos. The platform automatically extracts highlights, adds captions, and generates summaries—perfect for repurposing content into social media clips.

It also offers text-to-video capabilities, allowing businesses to create visually appealing videos from written content quickly and easily.

Best for: Content creators and businesses aiming to repurpose long-form content into shareable video snippets for social media and marketing campaigns.

Pricing: Starts at $19/month, with premium plans offering additional features and higher video limits.

18. Lumen5

Lumen5 is a drag-and-drop AI video creation platform designed for marketers and content teams. It transforms blog posts, articles, and text into engaging videos by automatically pairing text with relevant visuals, animations, and background music.

The platform helps businesses create social media videos, explainer videos, and promotional content in a fraction of the time required for traditional video editing. It also offers brand customization features for consistent visual identity.

Best for: Marketing teams looking for a quick and easy way to create branded video content from existing written materials.

Pricing: Ranges from $19 to $149/month /month.

AI for Productivity Monitoring

Businesses are increasingly using AI-powered productivity monitoring tools to track performance, optimize workflows, and enhance employee efficiency. By leveraging AI, organizations can identify bottlenecks, automate routine tasks, and make data-driven decisions to boost output.

Here are some key benefits of using AI for productivity monitoring:

  • Real-Time Activity Tracking: Monitor employee activity across apps, websites, and tasks.
  • Automated Time Management: AI tracks and categorizes time spent on various tasks for accurate reporting.
  • Performance Insights: Get detailed reports on productivity trends, focus time, and workflow efficiency.
  • Behavioral Analytics: Analyze patterns to identify areas where employees can improve.
  • Goal Tracking and Progress Reports: Set productivity goals and track team performance against them.
  • Data-Driven Decision-Making: Use AI insights to optimize workflows and resource allocation.
  • Remote Work Monitoring: Effectively track productivity for remote or hybrid teams.

Practical Applications of Using AI for Productivity Monitoring

19. Time Doctor

Time Doctor is an AI-powered time-tracking and productivity-monitoring tool that helps businesses monitor employee activity and improve efficiency. It offers features such as automatic time tracking, screenshots, and detailed reports on how time is spent across various tasks and applications.

The platform also offers distraction alerts and productivity reports, helping managers identify areas for improvement and boost team performance.

Best for: Businesses managing remote or hybrid teams looking to track time usage and improve overall productivity.

Pricing: Starts at $6.7/user/month and goes up to $16.7/user/month. 

20. ActivTrak

ActivTrak is an AI-driven workforce analytics and productivity monitoring platform designed to help businesses gain insights into employee behavior and optimize performance. It tracks application usage, and time spent on tasks, and identifies productivity trends using AI-powered analytics.

The platform also offers features such as real-time monitoring, goal tracking, and custom productivity reports to help businesses make informed decisions and foster a high-performance culture.

Best for: Companies looking for comprehensive workforce analytics and data-driven productivity insights.

Pricing: Free for up to 3 users; paid plans range from $10 to $19/user/month. 

21. RescueTime

screenshot of RescueTime, an AI-backed productivity and time management tool

RescueTime is an AI-backed productivity and time management tool that helps users understand how they spend their time during the workday. It automatically tracks time spent on applications and websites and provides detailed reports and insights to help improve focus and efficiency.

The platform also offers distraction-blocking features and daily goal-setting tools, making it ideal for individuals and teams looking to boost productivity through better time management.

Best for: Freelancers, professionals, and businesses aiming to improve focus and optimize work hours through better time tracking.

Pricing: Starts at $6.5/month/employee, charged annually, or $12/month/employee, charged monthly.

Executive Summary on AI for Business Growth

Here are our top 21 AI-powered business growth tools for 2025. 

  1. Crescendo.ai: An all-in-one customer service outsourcing platform that leverages AI and human expertise for business growth with 24/7 multilingual support. No in-house agents are required.
  2. HubSpot Service Hub: A robust AI-powered tool that streamlines support operations and fuels AI for business growth by integrating seamlessly with CRM.
  3. Forethought.ai: Utilizes advanced natural language processing to optimize ticket resolution and drive efficient customer service for scalable growth.
  4. GitHub Copilot: An AI-driven coding assistant that accelerates development cycles and enhances productivity, fueling AI for business growth.
  5. Tabnine: Offers context-aware AI-powered code completions to boost development speed and accuracy across multiple programming environments.
  6. Amazon CodeWhisperer: Tailors real-time AI coding recommendations for AWS, improving code quality and accelerating cloud-native application development.
  7. SEObotAI: An autonomous SEO platform that uses AI to generate optimized content and keywords, driving organic growth and market visibility.
  8. Clearscope.io: An AI-powered content optimization tool that refines digital content for higher search rankings and sustained business growth.
  9. MarketMuse: Employs AI to analyze content gaps and competitor strategies, enabling data-driven content planning for enhanced SEO performance.
  10. HubSpot Marketing Hub: Integrates AI to personalize customer segmentation and campaign optimization, empowering marketing teams to drive measurable growth.
  11. Brandwatch Consumer Research: Formerly Crimson Hexagon, this tool harnesses AI for deep social listening and market insights to inform growth strategies.
  12. Persado: Leverages AI to generate persuasive marketing language that resonates with audiences, boosting engagement and conversion rates.
  13. Docebo: An AI-powered learning management system that personalizes training programs to accelerate employee development and business growth.
  14. EdApp: Delivers micro-learning experiences with AI-driven personalization, making training engaging and effective for modern workforces.
  15. LinkedIn Learning: Uses AI to curate personalized course recommendations, supporting continuous professional development and strategic growth.
  16. Synthesia: An AI video creation platform that produces multilingual, professional videos, enhancing brand storytelling and marketing efforts.
  17. Pictory: Transforms long-form content into engaging short videos with AI, making it easy to repurpose content for wider reach.
  18. Lumen5: A drag-and-drop AI video tool that converts written content into captivating videos, streamlining content creation for marketing.
  19. Time Doctor: An AI-backed productivity tool that tracks work habits and provides actionable insights to optimize time management and efficiency.
  20. ActivTrak: Uses AI-driven workforce analytics to monitor productivity trends and identify operational bottlenecks for smarter decision-making.
  21. RescueTime: An AI-powered time management solution that analyzes work patterns and delivers insights to improve focus and productivity.

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